IC Media Direct on A Good Strategy for Content Marketing Boosts Your Standing on Google

The importance of online buzz cannot be underestimated and can lead to measureable business results

New York, NY - February 15, 2020 /MarketersMedia/ —

The PR and marketing industry are built on “always controlling the message.” This means that a new publicity strategy appeared since the industry evolved and now includes the very important aspects of search engine ranking and results. This is called “reputation management” and it actually is both art and science: those of retaining control of the client’s message by understanding how to work with Google’s algorithm. The leader in this new field is ICMediaDirect.com. Founded in 1996, two years before Google, the company has been a pioneer in perfecting the new techniques of reputation management. IC Media Direct works with companies or individuals in controlling the message across the Internet to project the best possible branding image.

The importance of online buzz cannot be underestimated and can lead to measureable business results. It has been calculated by the Harvard Business School that each star in a Yelp rating increases a business’ sales by 5 to 9%. And a bump up from 3.5 to 4 stars on Yelp typically results in a 19% increase of restaurant bookings during peak business hours. Through its nearly 20 years of experience in the PR and marketing industry, IC Media Direct has developed an effective strategy that affords them 100% control of search results. They employ an experienced and professional team of online marketing representatives utilizing state-of-the-art technology to define and disperse throughout the Internet the specific branding impression that a client is looking for. Undesirable search results can be pushed down and replaced with more positive links generated from reputable media sources. Their PR team consults directly with the client to plan an effective, long-term PR strategy and then efficiently execute it.

With two offices in New York City and Washington, DC, ICMediaDirect.com serves a global roster of clients in 49 countries and speaking 49 languages. The list includes Fortune-500 CEOs, athletes, politicians, executive level bankers, and top motivational speakers.

IC Media Direct maintains an active profile within the marketing and PR industry and annually sponsors major marketing events and conferences including Affiliate Summit, Leadscon, SES, ad:tech, and New York City Fashion Week and attends other key industry events like New York ad:tech, Chicago SES and LeadsCon Las Vegas. ICMediaDirect.com was honored with the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) two years in a row. The award is the result of an annual survey the SBIEC conducts in different industries to identify companies in said sectors that have achieved above-average success and reflected a high degree of ethics and business acumen.

IC Media Direct - Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

Contact Info:
Name: ICMD
Email: Send Email
Organization: ICMediaDirect.com
Website: http://www.ICMediaDirect.com

Video URL:

" target="_blank">

Source URL: https://marketersmedia.com/ic-media-direct-on-a-good-strategy-for-content-marketing-boosts-your-standing-on-google/88946865

Source: MarketersMedia

Release ID: 88946865

Recent News

Threat to US elections not limited to Russia in 2020

Feb 18, 2020

WASHINGTON — Russia interfered in the 2016 election and may try to sway next year's vote as well. But it's not the only nation with an eye on U.S. politics. American officials sounding the alarm about foreign efforts to disrupt the 2020 election include multiple countries in that warning. Concerns abound not only about possible hacking of campaigns, but also about the spread of disinformation on social media and potential efforts to breach voting databases and even alter votes. The anxiety goes beyond the possibility that U.S. adversaries could directly affect election results: The mere hint of foreign meddling could...

3 get Nobel prize for showing how cells sense low oxygen

Feb 18, 2020

NEW YORK — Two Americans and a British scientist won a Nobel Prize on Monday for discovering details of how the body's cells sense and react to low oxygen levels, providing a foothold for developing new treatments for anemia, cancer and other diseases. Drs. William G. Kaelin Jr. of Harvard University, Gregg L. Semenza of Johns Hopkins University and Peter J. Ratcliffe at the Francis Crick Institute in Britain and Oxford University won the prize for advances in physiology or medicine. The scientists, who worked largely independently, will share the 9 million kronor ($918,000) cash award, said the Karolinska Institute...

Where have the wild birds gone? 3 billion fewer than 1970

Feb 18, 2020

WASHINGTON — A comprehensive study shows there are nearly 3 billion fewer wild birds in North America than in 1970. The new study finds that the bird population in the United States and Canada was probably around 10.1 billion nearly half a century ago and has dropped 29% to about 7.2 billion birds. Study lead author Kenneth Rosenberg, a Cornell University conservation scientist, says the thinning of the flocks is happening before our eyes but is so slow we don't often notice. Rosenberg and colleagues projected population data using weather radar, which captures flocks of migrating birds, 13 different bird...

No Deal: Auto workers strike against GM in contract dispute

Feb 18, 2020

DETROIT — More than 49,000 members of the United Auto Workers walked off General Motors factory floors or set up picket lines early Monday as contract talks with the company deteriorated into a strike. Workers shut down 33 manufacturing plants in nine states across the U.S., as well as 22 parts distribution warehouses. It wasn't clear how long the walkout would last, with the union saying GM has budged little in months of talks while GM said it made substantial offers including higher wages and factory investments. It's the first national strike by the union since a two-day walkout in...

Union votes to strike at General Motors' US plants

Feb 18, 2020

DETROIT — The United Auto Workers union announced Sunday that its roughly 49,000 workers at General Motors plants in the U.S. would go on strike just before midnight because contentious talks on a new contract had broken down. About 200 plant-level union leaders voted unanimously in favor of a walkout during a meeting Sunday morning in Detroit. Union leaders said the sides were still far apart on several major issues and they apparently weren't swayed by a GM offer to make new products at or near two of the four plants it had been planning to close, according to someone...

About Us

Science Buzz is a user-friendly website which concentrates on news for the Big Three: Biology, Chemistry, and Physics.

Contact us: sales@thescnbuzz.com